Natural Flour

Versatile 240

A genuinely versatile medium-strength Type 0 flour: for Neapolitan pizza STG, bread, focaccia, baked sweets and fresh pasta.

Chosen by professionals

Versatile 240 is a soft wheat flour type 0 made from non-GMO Italian wheats, grown in Puglia by Agricola Piano with voluntary integrated farming and a zero-residue approach. With W around 240, live wheat germ and no additives, it is a balanced, plastic…

  • W around 240 — Medium strength, plastic and easy to work.
  • Non-GMO Italian wheats — Grown in Puglia with voluntary integrated farming and zero residue.
  • Live wheat germ — Without additives.
  • Neapolitan pizza STG — In line with the Vera Pizza Napoletana standard.
  • 5 Kg €14.00
  • 25 Kg €53.00
Order before 14:00 for same-day shipping
  • Secure payment
  • Protective packaging
  • Traceable supply chain

Versatility

Ideal for

Versatile 240 enhances the most varied preparations, in the kitchen and at the table.

Classic round Neapolitan pizza (STG), focaccia and pan pizzas at medium hydration.
Homemade bread, soft rolls, breadsticks, taralli and savoury baked goods.
Fresh pasta, gnocchi, fried foods.
Brioche, tarts, bundt cakes and medium-hydration leavened sweets.
Chicchi di grano varietà pugliesi

From field to mill

100% Apulian supply chain, integrated and traceable

All èViva flours come from our wheats grown in the heart of Puglia, in Apricena (FG), through voluntary integrated farming practices: no glyphosate, no synthetic pesticides, no GMOs (EC Reg. 1829/2003 and 1830/2003).

Every batch is traced from field to bag: from seed to harvest, from refrigerated silo storage to milling, up to packaging in our Apricena facility. A short, controlled and verifiable supply chain that ensures the purity and varietal identity of every lot.

Technical data

Specifications

NameSoft wheat flour type 0
VarietiesBologna and Rebelde (non-GMO)
W (E-4 Joule)about 240
P/Lmax 0.65
Protein (N×5.70 d.m.)min 11.5%
Moisturemax 15%
Ash (d.m.)max 0.65%
Hagberg indexmin 250 sec
Liquid absorption58–60%

How to use it

Practical tips for use

Versatile 240 is at its best with direct doughs and medium-length fermentations. It is an easy-to-manage flour, suited to anyone who wants to make pizza, bread, focaccia, soft rolls, baked sweets and fresh pasta without overly complex techniques.

Recommended guidelines

Method: direct dough
Hydration: 58–60%
Proofing: 4–6 hours at room temperature
Cold maturation: up to 24 hours
Workability: soft, elastic and easy-to-manage doughs

In summer it is advisable to reduce the yeast and use cold water; in winter you can slightly increase the yeast and work with water at room temperature. The live wheat germ makes the dough naturally more active: that is why it is important to adapt times and yeast to the season. Versatile 240 is not designed for long maturations or intense biga or poolish: for those methods, stronger flours are more suitable.

100 g

Nutritional values

Energy360 kcal / 1528 kJ
Fat2.2 g (of which saturates 0.31 g)
Carbohydrate73.5 g (of which sugars 0.62 g)
Protein11.6 g
Salt0.008 g

Controls

Food safety

Every èViva flour is produced under rigorous controls on raw material and process, with full supply-chain traceability.

100% Italian wheat, grown in Puglia
With live wheat germ
Without glyphosate or synthetic pesticides
Free from added additives, enzymes or improvers
Roller milling at low temperature, in small batches
Integrated and transparent agricultural supply chain
Non-GMO (EC Reg. 1829/2003 and 1830/2003)
Suitable for a vegan diet
Every pack shows batch number, milling date and packaging date

Warnings

Allergens

Contains gluten. Possible traces of soy, molluscs and mustard.

Available formats

Sacco 5 kg — cod. 408 · EAN 8056477660584
Sacco 25 kg professional — cod. 410

Frequently asked questions

FAQ — Versatile 240

What kind of flour is Versatile 240?

Versatile 240 is a medium-strength soft wheat flour type 0, with W around 240. It is designed for direct doughs and medium-length fermentations, ideal for anyone looking for a balanced flour for pizza, bread, focaccia, soft rolls, baked sweets and fresh pasta.

What does W240 flour mean?

The W value indicates the strength of the flour, i.e. its ability to support the dough during fermentation. A W240 flour is a medium-strength flour: structured enough to handle a few hours of fermentation, but not so strong as to require long maturations or complex techniques.

What is Versatile 240 recommended for?

Versatile 240 is recommended for pizza, homemade bread, focaccia, soft rolls, brioche, baked sweets, fresh pasta, taralli and medium-hydration sweet or savoury preparations. It is a multipurpose flour for anyone who wants one reliable product for everyday baking.

Is Versatile 240 good for Neapolitan pizza?

Yes, its technical characteristics are in line with those required for Neapolitan pizza STG: type 0 flour, medium strength, good workability and adequate protein content. It does not mean the flour is "STG certified", but that it is suited to this type of dough.

Can I also use Versatile 240 for bread and focaccia?

Yes. Versatile 240 is also suited to homemade bread, loaves, focaccia and medium-hydration pan pizzas. Its medium strength delivers elastic, workable and well-developed doughs, without needing overly strong flours.

How much water does Versatile 240 absorb?

Versatile 240 has a recommended absorption of 58–60%. It is therefore an easy flour to manage even for those who do not work with very hydrated doughs or advanced techniques. For a better result, add the water gradually during mixing.

How long should a Versatile 240 dough proof?

Versatile 240 works well with fermentations of 4–6 hours at room temperature or up to 24 hours in the fridge. Times may vary depending on temperature, amount of yeast and type of preparation.

Is it suitable for biga, poolish or long maturations?

No, it is not the best flour for biga, poolish or very long maturations beyond 24 hours. Being a medium-strength flour, it is at its best with the direct method and medium-length fermentations. For pre-ferments or long maturations it is better to choose stronger flours, such as Forte 320 or Suprema 410.

Can I use Versatile 240 with sourdough?

Yes, it can be used with sourdough in the final doughs, especially when intermediate-length fermentations are wanted. It is not, however, the ideal flour for refreshing sourdough, where a higher-strength flour is preferable.

What is the difference between Versatile 240 and an ordinary supermarket flour?

The main difference is in how the flour is born: Italian wheat grown in Puglia by Agricola Piano, a short supply chain, live wheat germ kept in the flour and the absence of added additives, enzymes or improvers. It is not an anonymous blend designed only to standardise the result, but a flour that brings more aroma, flavour and identity to the finished product.

Does Versatile 240 contain additives or improvers?

No. Versatile 240 contains no additives, added enzymes, emulsifiers or improvers. Its performance depends on the quality of the wheat, the natural presence of live wheat germ and correct use in the dough.

Can I use Versatile 240 in a home oven?

Yes. Versatile 240 can also be used in a home oven for pan pizza, bread and focaccia. It is advisable to work with balanced hydrations, around 58–60%, and to bake at high temperature, depending on the type of product you want.

What is live wheat germ and why is it important?

The wheat germ is the most precious part of the grain: it naturally contains oils, vitamins, minerals, enzymes and nutrients. In èViva flours it stays in the flour, without being removed during processing. This gives doughs more aroma, more flavour and greater aromatic richness, and aids fermentation and softness retention. It is not an additive or an added improver: it is a natural part of the wheat we choose to keep.

Verified reviews

What our customers say

4.7/5 on Trustpilot 5.0/5 on Google

I bought the Type 0 flour. Great aroma and taste of the pan pizza. At high hydrations, being free of improvers, it doesn't cut anyone any slack: you have to be patient. I highly recommend it!

Alessandro Verified review · Trustpilot

The first time I tasted the Type 0 flour for pizza I was amazed by such authentic flavours, and the same goes for the type 1 and type 2.

Salvatore Alfredo Verified review · Trustpilot

Their flours are exceptional, the result of a deep respect for the land. They guarantee top-level breads, pizzas and focaccias. An absolute guarantee.

Roberto Staniscia Verified review · Trustpilot

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Type 0 of medium strength (W 200–240): the flour recognised by the Neapolitan pizza STG specification, multipurpose...

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